I mentioned in the last studiolog I wrote that we’ve been streaming our studio. Since then, we’ve refined that practice a little bit: Jake and Josh stream their shop time, which is mostly guitar work, and Amy and I stream our creative collaboration time.
It feels like a live podcast. And it’s awesome. (For us, at least.)
I’m not a big podcast fan. I’m not an audio learner, and I find it difficult to focus on anything else when I’m trying to glean real information from an audio source (whether that’s people talking to me or a podcast in my headphones), so until recently I’d never considered using this medium as a way of sharing my style and content with interested parties.
The other thing I don’t like about most podcasts I’ve heard is that they sound like lectures, not conversations. I want to have conversations with my superfans, not stand on a pedestal and word at them.
Thus: live podcasts, a.k.a. livestreaming. We get on the mic, and we’re silly and honest about what we’re working on. We might plan out a few points we want to touch on ahead of time, but mostly it’s spontaneous and organic, moving from one weird topic to another as we find good segues.
I definitely wouldn’t recommend this approach for anyone, but we’re finding that it’s really interesting for the Damn Shames for a few reasons:
- It makes us do the work. We aren’t the laziest squad out there, but given the chance to lounge on the couch and watch Below Deck, we’ll take it. The stream gives us a level of accountability to just doing it that we didn’t have before.
- We really enjoy it. Turns out, if you’re streaming something you actually enjoy doing, it’s pretty fun. The instant feedback is gratifying, and being able to go back and watch it again later means we don’t lose quite as many off-the-cuff ideas as we may have without the cameras and microphones rolling.
- It creates a log of what we did and how. We produce a fair amount of content, but until now, we didn’t do much behind-the-scenes. Having a video and audio record of our working sessions gives us something to look back on when we’re feeling unproductive and like we’ll never figure out how to get past a blocker again. (Spoiler alert: We will.)
- Did I mention we get instant feedback? We strive to be commercially palatable artists, and the fastest way to know if we’ve reached that bar is to show what we’re working on to our audience and ask them, “Is this, in fact, palatable?” If not, we haven’t gone too far down a path to change things up; if so, then hey, we’ll keep on keepin’ on.